NGUYEN VAN, Phuong.
Celebrity Endorsement as the Drivers of an Advertising Strategy: The Case of Toc Tien Endorsing OPPO.
VNU JOURNAL OF ECONOMICS AND BUSINESS, [S.l.], v. 33, n. 2, june 2017.
ISSN 2734-9845.
Available at: <https://js.vnu.edu.vn/EAB/article/view/4074>. Date accessed: 24 nov. 2024.