TOAN, Nguyen Dinh.
 Event Sponsorship and Brand Loyalty: Mediating Role of  Attitude Toward Sponsored Events and Sponsoring Brand.
<strong>VNU JOURNAL OF ECONOMICS AND BUSINESS</strong>, [S.l.], v. 2, n. 2, apr. 2022.
ISSN 2734-9845.
Available at: &lt;<a href="https://js.vnu.edu.vn/EAB/article/view/4752" target="_new">https://js.vnu.edu.vn/EAB/article/view/4752</a>&gt;. Date accessed: 22 nov. 2024.