Thao Nguyen Thi Phuong

Main Article Content

Abstract

Green management is an inevitable trend in the hotel industry as response to the needs of sustainable development. However the common question is that whether tourists care about environmental protection measures of hotels. This study sets out to examine the relationship between green activities in hotel room and the tourists’ attitude. The results have confirmed that the attitudes of hotel guests are positively related to green practices. Among all factors, the utilization of new technology appliance has the strongest influence on guests’ attitude. Based on research result, it suggests that the hotelier should be employ new technology appliances as well as launch plenty of environmentally friendly policies in order to obtain positive attitude from their customers.